paltrysum said:Or even more importantly, what's TAS? You can use those InDesign templates to make your own stuff?
Rikki Tikki Traveller said:I published one adventure via TAS. Unfortunately without the ability to advertise it, it was my lowest selling Traveller product.
I will not be writing any more under TAS.
ShawnDriscoll said:Rikki Tikki Traveller said:I published one adventure via TAS. Unfortunately without the ability to advertise it, it was my lowest selling Traveller product.
I will not be writing any more under TAS.
You advertised only your other products?
dmccoy1693 said:I will admit, it is considerably harder, but it can still be done, relying much more on social media and your own network of fans still works. The thing DriveThruRPG doesn't realize is that by removing my ability to advertise on their website, they trained me in how to advertise elsewhere. So when I started my own webstore, I just turned that publicity generating machine towards my own site instead of theirs. Which sets me up for the future when I want to have my own non-TAS Traveller setting. I'll be able to do pre-orders right through my own site, reducing DriveThruRPG influence on what I do.
It's not just an ad on DriveThruRPG. It's also emails sent direct to past/potential customers--which I consider to be more valuable than ads--and the deal of the day and a few other things. Even then, the ads are important even if you don't click on them. It helps to keep awareness of the company and their products in people's minds. But as your buying habits show, they have their limits.ShawnDriscoll said:I never click on ads on OBS. I only go there to buy what I already know what I'm looking for. Usually through links posted here to drivethru. I expect to see RPG products mentioned on writers' YouTube channels. I don't do Kickstarter. Most of what I buy at drivethru is stuff I've seen reviewed on YouTube.
Why go to a different, read separate, forum when my potential customers are right here? They shouldn't go to me; I should go to them.phavoc said:I would have thought that TAS forum would have been used to advertise TAS products from the various small publishers.
dmccoy1693 said:It's not just an ad on DriveThruRPG. It's also emails sent direct to past/potential customers--which I consider to be more valuable than ads--and the deal of the day and a few other things. Even then, the ads are important even if you don't click on them. It helps to keep awareness of the company and their products in people's minds. But as your buying habits show, they have their limits.
paltrysum said:On a related note, what tools did each of you use to produce your TAS materials? Did you use the InDesign template that was provided? Or just imitate the look and use different tools?