Tik tok videas with a link to the free starter pdfs...
I would purpose Bu and Embla to the task...
The 'problem' we have here is that Chris is the only one willing to get in front of a camera. Matt will too, if coerced (a sausage roll will do it). Tiktok is a different beast for us, not least because we are a team of introverts.
As for youths being on the forums... this is the only forum I partake in, and it's because I work here. If I didn't, I wouldn't use forums. They're not a medium that I find particularly useful. I prefer things like Reddit and Discord to get information/opinions about things. Forums are... for more mature users, IMHO.
Licensing is also not always so straight forward. First, you have to propose the idea (and they can say no), then you discuss terms (which can be expensive, or too short etc), then you need to find someone to write the thing (which, Chris and I are the only full-time writers. Matt is often buried in running Mongoose, and our freelancers have other things to do as well). In an ideal world, we would have the money, the time and the resources to make a bunch of IPs, but... we live on earth. Then you have to work out how to market it, which we're not very good at (Matt does all of our social media bar Instagram, which I run).
None of this is because of lack of trying - We have spent a not insignificant amount of money on marketing this year. Did it work out? Eh. But we can only continue trying and try different things. We will be refocussing on it in the new year, and will continue pushing the starter set out. It would be lovely if you would all do the same, but that's up to all of you, really
We send out books to charities and schools worldwide, we have been sending things to influences/reviewers... and Traveller
is growing. It currently supports the livelihoods of six people full-time, and a number of freelancers alongside that.
Do I think we can do more? I mean, yeah. More is good. But part of that is ensuring that we not only grow, but grow in a manageable way that will not simply reach a critical mass and explode.
Thank you for coming to my TED talk.