WritingWolf said:
Going forward I expect to see a price hike for the preorders (which affects me) and possible some more of change to the Megadeal for the NO books - not sure if that is possible. I can live with a price-hike (not too much!) as long as the books come out, but it is worrying news. Not unexpected, but still worrying. Would we rather have a delayed book or no book at all I guess is the question?
Just to let everyone know what we are planning here...
Unless something truly tragic happens (like the cost of paper shoots up tenfold), there are _no_ price rises planned on the Lone Wolf books. Even when we reprint, we keep the original price (which is fairly terrifying on the biggest book of them all, Flight, but we will stick with it).
We are firmly committed to Lone Wolf, have put plans in place to continue and accelerate the solo line in 2013, and have been talking to Mr Dever about Magnamund-related projects in other areas. There is _so_ much potential in this setting, and we will be pulling out all the stops to not only carry on with what we started but also to bring Lone Wolf coolness to other arenas too. more on that later, when we have another couple of books out.
To go into a bit more detail than the State did (and I think you chaps certainly deserve to know), the margins _are_ thin on the Lone Wolf hardbacks, but they always were. We accepted this as we regard resources put into these books as an investment, be it as a wider marketed softback line, or other Magnamund/Lone Wolf games. And, of course, there is a great deal of personal investment in these books, as they were the very first brush I had with fantasy gaming!
Now, the current situation is not down to Lone Wolf books or their margins - as I said, we had always planned for those. The problem comes from other markets, most noticeably RPGs (to an extent miniatures as well, as we did not get everything out in 2012 that we needed to). As the RPG market declines, this puts pressure on other aspects of the company to cover not only themselves but also fixed costs. Now, if you have something to replace a declining market (see miniatures), there is no problem. If not, then all aspects of the company have to work to support themselves _and_ the rest of the company - and that is something that, with the best will in the world, the Lone Wolf line is not currently set up to do.
The upshot of all this is that once the rest of the company starts flowing smoothly again, Lone Wolf books will automatically fall back into step. We are putting things into operation that mean it won't be very long into 2013 when you start seeing this happen.
For now, I can only apologise profusely - we know there are issues, and we know they are not acceptable. We are making sure that this is reversed and does not happen again.