How to make Traveller more popular with TTRPG players

Local report here:

Two local game stores within 30 minutes (Annapolis Maryland, USA). The closer one (10 minutes) only about a foot of self space with Traveller 2E products and it is pretty neglected -- an incomplete set of Deepnight with some of the line having THREE books and most none. No core books of any sort. I prodded them to get A core rulebook, they got three and all have moved but that didn't prompt them to do any restocking. They're good folks, and I have been pressing them to get Cluster Truck the moment they can to show customer interest in the line. Too bad they closed their gaming space after COVID because I'd happily run a pickup game there. Anyway, it's forensically clear there are no Traveller players in town.

The farther one (30 minutes, towards Baltimore) has about five feet of shelf space, a good assortment of books with rulebooks and I see regular churn in the inventory so there is SOMEBODY else out there local (haven't spoke up here of course). No 2300 stuff. There is a gaming space but it doesn't run many pickup games -- dominated larger tournament style Warhammer/Magic stuff.

Overall, the lack of local players has my Traveller game as the incomplete group backup.

I'd be really interested in a player finder at this point.
 
It is strange really. Here in Sweden we have a pretty solid rpg community, with both bigger publishers like the The Free League, and lots of smaller publishers. People play all sorts of games, but Traveller has very little mind share. This is despite the fact that one of the rpg legends in Sweden, Anders Blixt, has talked about Traveller quite a bit.

There aren't many FLGS left in Sweden, but the biggest one, Alphaspel, has a decent selection of Traveller stuff.
 
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